DOJ seeks breakup of Google ad business
The U.S. Department of Justice said on Sept. 22, 2025, that it is seeking to break up Google’s digital advertising business as part of its ongoing antitrust case, asking a federal court for structural remedies. Any breakup of Google’s ad-tech operations could reshape online advertising markets relied on by Twin Cities publishers and businesses.
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Key Facts
- U.S. Department of Justice is pursuing structural relief to break up Google’s digital advertising operations
- Development announced Sept. 22, 2025
- Potential effects on Twin Cities advertisers and publishers that depend on Google’s ad-tech tools
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Google faces antitrust déjà vu as US seeks to break up its digital advertising business
- U.S. Department of Justice is pursuing structural relief to break up Google’s digital advertising operations
- Development announced Sept. 22, 2025
- Potential effects on Twin Cities advertisers and publishers that depend on Google’s ad-tech tools